New collaboration provides the ultimate package for your spring break soundtrack
GOLETA, Calif., March 3, 2015 /PRNewswire/ -- Delivering a splash of freedom and fun in time for warm-weather adventures this spring, Teva® (a division of Deckers Brands, NYSE: DECK), announces its newest collaboration with JammyPack – the perfect way to get your spring break soundtrack and style in one place. Packaged together, these two products embody the nostalgia of the 90s and are inspired by a modern go-anywhere, do-anything ethos. The sandal and fanny pack combination, with styles available in both men's and women's, will be sold starting March 3rd for $100.00 USD online at Teva.com.
Mirroring Teva's fun, independent spirit, JammyPack takes the iconic fanny pack to the next level with built-in speakers for music on the move. Celebrating personal style and expression, the Teva x JammyPack collaboration features a limited edition sandal and fanny pack, letting the wearer do what they want to do and be who they want to be, wherever and whenever.
"With our connection to music experiences, JammyPack was a natural partner for this collaboration that exemplifies freedom and individuality. Both Teva and JammyPack speak to a wide range of people who are young-at-heart by providing them with a way to express their personal sense of style through footwear and portable music," explains Lorie Pointer, director of product and design at Teva.
JammyPack co-founder, Alex Gobel agrees, "The collaboration just made sense. JammyPack and Teva are all about fun and self-expression, pushing the limits and the ability to create the perfect party wherever you go."
Designed with the same Inca print and exclusive colorways as Teva's Original Universal sandal, JammyPack's fanny pack features a large storage pocket, adjustable waist strap, AA Alkaline Battery Box, device plugins with AUX cable and removable speakers.
Pioneered in 1984, Teva stands for freedom in footwear. Teva believes that how you choose to live is the ultimate form of personal expression and our products are crafted to be accessible, versatile and a celebration of the independent spirit. Creator of the original sport sandal over three decades ago, Teva products are now sold in over 40 countries worldwide. For more information on Teva, a division of Deckers Brands, please visit www.teva.com or follow Teva on Facebook, Instagram, or Twitter.
Created on the sand of Newport Beach, California, JammyPack began as a product for the beach and has grown into a social tool designed for the perfection of the party. From outdoor adventures to weekend getaways, JammyPack embodies freedom and combines durable, high-quality audio with a portable fanny pack for music on the move. For more information, please visit www.jammypack.com.
About Deckers Brands
Deckers Brands is a global leader in designing, marketing and distributing innovative footwear, apparel and accessories developed for both everyday casual lifestyle use and high performance activities. The Company's portfolio of brands includes UGG®, Teva®, Sanuk®, Ahnu® and HOKA ONE ONE®. Deckers Brands products are sold in more than 50 countries and territories through select department and specialty stores, 138 Company-owned and operated retail stores, and select online stores, including Company-owned websites. Deckers Brands has a 40-year history of building niche footwear brands into lifestyle market leaders attracting millions of loyal consumers globally. For more information, please visit www.deckers.com.
Momentum Media PR
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