Catch up with Outdoor Voices founder and CEO Ty Haney as she gives an inside look at our exclusive collab and where she finds everyday adventure in Austin with her dog, Juice.
Built for performance and designed for fun, Outdoor Voices is a Teva soulmate in their quest for going places and Doing Things. No one embodies the adult-recess and playful spirit better than Outdoor Voices founder and CEO, Ty Haney.
Ty started Outdoor Voices to free fitness from the “faster, better, stronger” mindset in favor of getting moving and having fun with friends. Now that’s our kind of hiking buddy! Outdoor Voices’ matching top-and-bottom sets have been seen everywhere from jogging on local sidewalks to hiking remote trails, and now with the debut of their 2019 H2OV water sports Collection and Teva x Outdoor Voices sandals, the coolest water-friendly destinations are about to join the hype.
In honor of the new collaboration, we caught up with the stylish founder to talk more about the uniquely colorful Teva x Outdoor Voices collaboration and where she finds everyday adventure near her home in Austin, Texas with her dog, Juice.
Outdoor Voices founder and CEO, Ty Haney. Photo by Christina Fallara.
Tell us about why you started Outdoor Voices. What kind of product and culture did you set out to create?
TY HANEY: For me, Outdoor Voices started as a way to speak to an untapped community of people who want to move their bodies for fun, rather than to be faster, better, stronger, etc… I realized that my drive to exercise—that felt coded in my DNA when I was an athlete—no longer existed, and I felt no motivation to get myself out of bed for activity.
That’s when I knew there was a huge opportunity to create an activewear brand that prioritized freeing fitness from performance and one that brings back the idea of play or recess to adult lives. Our mission is to get the world moving and we believe the best way to do so is by providing a Resource for Recreation that welcomes all people and encourages daily activity for fun.
We love the way Outdoor Voices plays with colors. Tell us about the inspiration for the color blocking on the Teva x Outdoor Voices sandals.
We like to think of our aesthetic as inventive minimalism. We are drawn to energetic and curious colors and like to find a harmony that speaks directly to OV and our unique perspective of incorporating play.
Our collaboration on the Hurricane XLT2 perfectly complements our new H2OV swimwear collection with its vibrant colors that mirror our color blocking techniques and will let you keep Doing Things in AND out of the water.
Why did you choose the Hurricane XLT2 sandal for this collaboration?
We wanted to dig into the archives and add a fresh spin on one of Teva’s most iconic styles. The Hurricane XLT2 is built for performance, but loaded with style… like us!
What are your first memories wearing Teva sandals?
Rafting and then hiking in Colorado as a kid with my family. I loved how I didn’t even have to think about changing my shoes. That versatility is something we stand behind at OV and why our collaboration is a perfect fit.
Outdoor Voices is headquartered in Austin, TX. What are your go-to places and activities in Austin for creative inspiration?
Austin weather is something else, so I try to be active outside every day. I usually go on a recreationally-paced 3-mile jog around Lady Bird Lake with my pup Juice in the mornings and head to Barton Springs (a natural spring-fed pool in the heart of downtown) after work for a dip!
What outdoor things are you excited to try for the first time this summer?
I need to teach Juice to swim this summer, so I’m planning on lots of kayaking and paddleboarding trips on the lake. Also camping and swimming in more of Texas’ amazing state parks!
Congrats on the Outdoor Voices H2OV water sports collection! Where is your next vacation to take your Teva x Outdoor Voices sandals and new H2OV swimsuits, and why?
I sneakily brought the new H2OV collection with me to Mexico a few weeks ago and plan on debuting it again at Barton Springs all summer, with my Teva sandals of course!
Outdoor Voices has an amazing community of diverse customers. How does it feel to see your creations reach so many different people?
It means the world to me when I get DMs, emails, texts, etc… from our community who have shown nothing but love and support since day one. It’s been really cool to see how the company has grown since I started it five years ago. We’re just getting started!